The KISS Principle:
Are you wondering what “KISS” stands for?
Its short for- Keep it Simple and Stupid. In the years that I have been doing
business, I have noticed that every company tries to do something clever-
whether they are developing a product, or marketing it. Everyone wants to make
an impact, including myself. But through the years as an entrepreneur, I have learnt
that simple actions can have a BIG impact. I have observed this principle through Mahatma
Gandhi, Nelson Mandela and Martin Luther King Junior’s work. Gandhiji’s simple
act of non- violence helped him bring down the British Empire, and Martin
Luther King Junior’s civil rights movement provided equality for African
Americans. Experiencing the power of this principle through the success that I
have achieved, I would say whenever you start something be sure to Keep It
Simple and Stupid, as you will be surprised as to what you can achieve.
